logo
logo

Blumhouse Introduces Second Screen Theater Tech with 'M3GAN' Rerelease Nationwide

Cultural & entertainment・Society
‌
‌
sparksAI summary
Display highlights
  • Blumhouse launches Halfway to Halloween campaign nationwide
  • Movie Mate technology enables second-screen interaction with exclusive content
  • Fans can engage with the evil doll M3GAN via a chatbot
  • Screenings include sneak peeks, messages from directors, and surprise appearances
  • Meta's capabilities enhance the second-screen viewing experience
  • Tickets available for April 30, May 7, and May 14 screenings
360 summary
  • The Movie Mate technology requires moviegoers to DM the Instagram account @M3GAN to start the interactive experience, leveraging Meta's capabilities for an immersive second-screen experience.
  • This approach acknowledges the trend of audiences being attached to their phones during movies, offering a unique way to engage with the film and its characters in real-time.
  • Blumhouse's initiative includes sneak peeks, messages from directors, and surprise appearances, enhancing the overall theatrical experience and boosting audience engagement through innovative means.
gizmodo.com
Explore
The above information is compiled by engadget.com、vulture.com、gizmodo.com、Variety、Business Insider and does not represent any position of Arbor. It does not constitute any investment advice made by Arbor. Before making any investment decisions, investors should consider the risk factors related to the investment products based on their own circumstances and seek advice from professional investment advisors if necessary. We strive to ensure but cannot guarantee the truthfulness, accuracy, and originality of the above content, and we make no promises or guarantees in this regard. As machine learning has a probabilistic nature, it may lead to incorrect reflection of facts in certain situations. You should appropriately evaluate the accuracy of any information summary based on your usage, including through manual evaluation of the information summary. We are not responsible for any losses or liabilities incurred by you due to your use, viewing, and access of the platform or failure to do so.
mobile

Remove Duplicated Information

app-iconLess is More
app-icon
Applicable for iOS and Android systems
Follow Us
logo
All rights reserved © 2025 Arbor.